Entrepreneur Addiction 24: Get Free Local Media Coverage – Part 1

Posted by Patrick Wiscombe on February 13, 2012 under Business Podcasts | Be the First to Comment

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In this edition of the Entrepreneur Addiction Podcast , we talked about:

• Pat Parkinson – Director of Public Relations at PRMarketing.com
• Getting your business in the local media for free
• The state of local media
• Reporters and local personalities want new content
• Localizing national news for your business
• Create your media opportunities with goats in the office
• The value of local media
• Your company has to be media savvy
• Get a relationship going with influential bloggers
• Traditional journalism may be losing the online battle but it’s still the most credible source.
• How do you know if you have a newsworthy topic?
• Don’t be afraid to have a controversial story angle

Press the ‘PLAY’ button to listen to Entrepreneur Addiction 24: Free Local Media Coverage – Part 1